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High street policy needs to be more ambitious than this


After recently opening a Pandora’s box of government high street funding debacles, I expected an angry response from Portas Pilot proponents. But to criticise me, as Keren Suchecki has, for being ‘ill informed’, ‘unfair and writing off all the Portas Pilots in one go is a tad overly defensive. It’s also untrue.

For me the Portas Pilots were a breath of fresh air and I’ve often spoken of my admiration at how Mary Portas has grasped the high street agenda, forced it on to the front page and made ministers start to think about an area that had previously been an afterthought.

Some of the Portas Pilots are achieving good things and I’m impressed at the momentum being built up in places like Market Rasen and Nelson. But to pretend this is happening everywhere would be misleading.

The clear picture I’m getting from speaking to people up and down the country, visiting other towns, meeting those involved and going through a breakdown of where the money has been spent is one of bureaucratic paralysis. What’s starting to shine through the highfaluting rhetoric, the smiling photo shoots, ministerial visits and simpering coverage is that this is policy on the cheap. However well intentioned it is, the high street needs bigger policy levers being pulled and it also needs better delivery bodies to realize the true spirit behind the pilots.

Staying true to the spirit of the pilots is one thing, but some don’t even resemble the original application that won them pilot status in the first place. In Bedminster’s case, ministers announced this as a bid to deliver street art and street theatre. Now Suchecki informs us that it’s actually a Business Improvement District.

The Portas Pilots were supposed to be about blazing a trail of creativity and bringing fresh ideas to our high streets. Grant Shapps said they would be ‘the vanguard of a high street revolution’. A Business Improvement District is none of these things. They were launched in the UK around 10 years ago, and while I’m all in favour of them, they hardly epitomise the spirit of creative experimentalism that Portas Pilots were supposed to promote.

Neither was the decision by Bedminster to put in an expenses claim of £2,000 to pay for the cost of their application. Is this an example of the ‘bureaucracy free’ spirit that Suchecki talks about?

Talk to anyone who understands the challenges of retail and they’ll tell you that Portas Pilots are no substitute for serious policy changes desperately needed to grasp the nettle of business rates, credit insurance and out of town developments among other things.

Supplemented with bigger, serious and well-funded government policy to support the UK’s biggest private sector employer they would be acceptable. But on their own and heralded as the government’s flagship retail policy…well, it’s simply not enough.

Compare the paltry funding given by government to Portas Pilots to the multi-billion pound package launched by Peter Mandelson in 2009 to protect the UK car industry. A sense of where the high street appears in ministerial priorities becomes only too clear. This is further amplified by blithe statements from Vince Cable, who really should know better, to the effect that there is no crisis on the high street.

Perhaps if this lack of urgency wasn’t also shown by those administering Portas Pilots then I’d be less inclined to criticise. But here, as with government ministers, there is also an overwhelming sense of complacency. Money sitting in the bank unspent, town teams still at first base 12 months on and worrying signs of a growing manana mentality. While thousands of jobs disappear from the high street every month the likes of Suchecki think ‘long term schemes’ are what’s needed. They’re not. An immediate shot in the arm, a change of culture and a sense of urgency is what’s needed to stem the bloodshed.

But above all Portas Pilots need to be serious. In most cases they are. But I’m afraid the ridiculous hoopla and razzmatazz of a reality TV circus that’s followed the pilots has done more harm than good. In some cases I believe it’s undermined a real community commitment and left people utterly disillusioned. On this point, I note that even Suchecki has previously blogged that these ‘shenanigans may turn out to be nothing more than a government sponsored publicity stunt’.

You’re not wrong Keren. In fact I couldn’t agree more.

Paul Turner-Mitchell
Paul Turner-Mitchell is director of the 25 Ten boutique in Rochdale
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